Guess what? Did you know that as soon as by the end of 2010 you could have your own top level domain (TLD)? That means you could be as powerful as a country who until recently have been the only ones authorized to have their own TLDs. So instead of only Canada getting .ca and India getting .in, you could have your own TLD like say .sports or .ads.
More about Afilias at http://www.afilias.info.